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Google Play has had a long-standing policy against publishing real-money gambling apps.
But that is all changing now (both in the U.S. and around much of the world).
Read to find out what this means for New Jersey's online casino players.
Google Play's Policy Change
Google has apparently had a change of heart when It comes to online casino apps and games. The industry giant previously would not allow any real money games to be searched in their signature app store, called Google Play.
While you could download online casino apps from their Google Play, you could not search for them there.
Previous Android Options
Since you could not get Android apps from Google Play, that meant you had to download it from the online casino's website.
In truth, following the link to the app directly from the casino's website is not a bad idea, though. Since many apps look similar, or can be difficult to find in Google Play or Apple's App Store, following the link from the casino can help you make sure you're getting the app you want.
What does this mean for New Jersey?
It will be easier to find official apps in Google Play. Stn play free coins. That may mean that we'll see slightly more players in New Jersey.
However, the online casino industry is doing very well in New Jersey. As Google Play will not be doing any special advertising or placement for New Jersey's legal online casinos, we can't really expect much of a bump.
However Google's acceptance of New Jersey's legal casinos' app will give users one more platform to provide feedback on the apps' functionality.
Official Notification from Google
According to Google, the following will now be permitted for their US market:
- Online casino games (permitted in Delaware, Nevada (poker only), New Jersey, and Pennsylvania)
- Sports betting (permitted in Colorado, District of Columbia (governmental operators only), Illinois, Indiana, Iowa, Montana (governmental operators only), Nevada, New Hampshire, New Jersey, Oregon (governmental operators only), Pennsylvania, Rhode Island, Tennessee, and West Virginia)
- Lotteries (state-run operators or affiliated contracted operators only in Georgia, Illinois, Kentucky, Maine, Michigan, New Hampshire, New York, North Carolina, Pennsylvania, Rhode Island, and Virginia)
- Depending on the state, daily fantasy sports may be regulated as gambling in the U.S, and all daily fantasy sports apps published in the United States are subject to the Daily Fantasy Sports (DFS) Apps requirements below.
The mainstreaming of iGaming apps has taken a huge step forward with expanded Google Play store availability.
Tech giant Google is going to offer real money gambling apps for the first time.
New App for Fifteen Countries
Google has announced the approval of an iGaming Google Play store offering players in fifteen countries access to sports betting and online casino apps.
This is a huge expansion, after previously offering apps only in the United Kingdom, France, and Ireland.
The US Impact
In US states that already regulate iGaming, the apps will offer live casino and sports betting, with some states including Nevada remaining Poker-only.
Application Process
For operators to be included in the Google Play store, the operator's developer must submit an an application for inclusion.
The New Countries
The new fifteen countries being welcomed into the new fold include Australia; Belgium; Brazil; Canada; Colombia; Denmark; Finland; Germany; Japan; Mexico; New Zealand; Norway; Romania; Spain; Sweden; and the United States.
The Download Pie
With Google Play Store having gotten 41.9 billion installs in the first half of 2019, and mobile usage subsequently increasing due to covid closures across an audience of an estimated 3.3 billion smartphone users around the world, this represents a huge pie for operators to get a piece of in the newly designated counties.
DFS to Benefit
The expansion bodes well for DFS Daily Fantasy Sports as well, with expansion of DFS apps in Google Play stores also now green-lit by the decision. Texas poker online with friends.
But that is all changing now (both in the U.S. and around much of the world).
Read to find out what this means for New Jersey's online casino players.
Google Play's Policy Change
Google has apparently had a change of heart when It comes to online casino apps and games. The industry giant previously would not allow any real money games to be searched in their signature app store, called Google Play.
While you could download online casino apps from their Google Play, you could not search for them there.
Previous Android Options
Since you could not get Android apps from Google Play, that meant you had to download it from the online casino's website.
In truth, following the link to the app directly from the casino's website is not a bad idea, though. Since many apps look similar, or can be difficult to find in Google Play or Apple's App Store, following the link from the casino can help you make sure you're getting the app you want.
What does this mean for New Jersey?
It will be easier to find official apps in Google Play. Stn play free coins. That may mean that we'll see slightly more players in New Jersey.
However, the online casino industry is doing very well in New Jersey. As Google Play will not be doing any special advertising or placement for New Jersey's legal online casinos, we can't really expect much of a bump.
However Google's acceptance of New Jersey's legal casinos' app will give users one more platform to provide feedback on the apps' functionality.
Official Notification from Google
According to Google, the following will now be permitted for their US market:
- Online casino games (permitted in Delaware, Nevada (poker only), New Jersey, and Pennsylvania)
- Sports betting (permitted in Colorado, District of Columbia (governmental operators only), Illinois, Indiana, Iowa, Montana (governmental operators only), Nevada, New Hampshire, New Jersey, Oregon (governmental operators only), Pennsylvania, Rhode Island, Tennessee, and West Virginia)
- Lotteries (state-run operators or affiliated contracted operators only in Georgia, Illinois, Kentucky, Maine, Michigan, New Hampshire, New York, North Carolina, Pennsylvania, Rhode Island, and Virginia)
- Depending on the state, daily fantasy sports may be regulated as gambling in the U.S, and all daily fantasy sports apps published in the United States are subject to the Daily Fantasy Sports (DFS) Apps requirements below.
The mainstreaming of iGaming apps has taken a huge step forward with expanded Google Play store availability.
Tech giant Google is going to offer real money gambling apps for the first time.
New App for Fifteen Countries
Google has announced the approval of an iGaming Google Play store offering players in fifteen countries access to sports betting and online casino apps.
This is a huge expansion, after previously offering apps only in the United Kingdom, France, and Ireland.
The US Impact
In US states that already regulate iGaming, the apps will offer live casino and sports betting, with some states including Nevada remaining Poker-only.
Application Process
For operators to be included in the Google Play store, the operator's developer must submit an an application for inclusion.
The New Countries
The new fifteen countries being welcomed into the new fold include Australia; Belgium; Brazil; Canada; Colombia; Denmark; Finland; Germany; Japan; Mexico; New Zealand; Norway; Romania; Spain; Sweden; and the United States.
The Download Pie
With Google Play Store having gotten 41.9 billion installs in the first half of 2019, and mobile usage subsequently increasing due to covid closures across an audience of an estimated 3.3 billion smartphone users around the world, this represents a huge pie for operators to get a piece of in the newly designated counties.
DFS to Benefit
The expansion bodes well for DFS Daily Fantasy Sports as well, with expansion of DFS apps in Google Play stores also now green-lit by the decision. Texas poker online with friends.
Google's Inclusion Language
Google Support has updated its terms and conditions to indicate the changes will be effective from March 1st, 2021.
Google Play Casino Apps
Google's new permissions for store placement 'allow valid licensed or authorized gambling apps' for four new 'online gambling products,' designated as online casinos, lotteries, sports betting, and daily fantasy sports.
Channeling Android Users
Operators should start seeing a streamlined influx of Android users once major sports books and casinos are approved to be listed in the Google Play store, with Android bettors previously required to download apps directly from sports betting and online casino websites.
Outlook
Bringing Android users concurrent with IOS users and providing operators with the massive channeling of the Google Play Store is sure to result in revolutionary growth and expansion within the industry, with more countries sure to provide Google Play access to their players in the near future as well.
See also
Google Play Casino Games
Google Follows the Money Trail to Gambling
Google to Offer Gambling Advert Shield Option to Users
Google Takes on Fake News and Bad Ads with New Internal Compliance System
Betfair Introduces Sports Betting Technology Via Google Glass
Google Play Casino
888 Tops Google Search Results
Google Play Casino Slots
